HELPING LEADERS TURN CHANGE INTO LASTING RESULTS
Lisa Broderick
CEO & Owner Advisor | C-Suite Operator | Executive Coach | Author
Lisa Broderick helps CEOs and owners through consequential change when what needs to happen next isn’t clear, drawing on more than 30 years as a CEO, CFO, COO, founder, board member, coach, and advisor.
Seeing What Needs to Change. Helping Leaders Make It Happen.
Lisa Broderick is a CEO & Owner Advisor, C-suite operator, executive coach, and author who helps CEOs and owners through consequential change when what needs to happen next isn’t clear.
Having spent more than 30 years as a CEO, CFO, COO, founder, board member, coach, and advisor, Lisa has built companies, grown them, sold them, worked through restructurings, and helped leaders make difficult decisions. She brings that operating experience to her work with CEOs and owners today, helping them see across strategy, finance, operations, leadership, technology, governance, and people to find what is really getting in the way.
As founder of Conversus Group LLC, Lisa works alongside CEOs, owners, and leadership teams during periods of growth and change. Her work has included strategy, execution, leadership and ownership changes, restructuring, governance, technology, and organizational performance. Her earlier career included work with companies such as GE Capital and News Corporation.
Lisa is also an executive coach and a certified Marshall Goldsmith Stakeholder Centered Coach. She and Marshall co-authored Permanence (2026), about why change so often doesn’t last and what makes it stick.
She is the founder of Police2Peace, a nonprofit that works with public safety leaders on leadership, accountability, culture, and trust. She is also the creator of Future by You™, which helps accomplished people decide what they want their next chapter to look like and how to make it happen.
How to Become the Person You Want to Be—and Stay That Way
Co-authored with world-renowned leadership thinker Marshall Goldsmith, Permanence (2026), this book introduces a six-question daily practice and the power of feedforward—helping individuals and organizations sustain success long after they’ve achieved it.
For Readers: Practical tools, trackers, and insights for lasting personal growth.
For Organizations: A playbook for embedding accountability, resilience, and high performance into leadership culture.
Approach to Executive Coaching
Understanding Yourself. Changing What Matters. Making It Stick.
Acomplished leaders spend their careers analyzing businesses, solving problems, making decisions and understanding other people. But then they don’t apply that same analytical ability to understanding themselves.
That’s where coaching begins.
Lisa works with accomplished, analytical people who want to understand not just what they’re doing, but why they do it. Their beliefs, their assumptions, and the patterns that drive their decisions, reactions, and behaviors. Where those patterns came from, whether they’re still usefui, and how they might still be influencing the way they lead, make decisions and lead their lives.
Understanding yourself is only the beginning. The real work is turning that understanding into lasting change.
Lisa’s background as a CEO, business operator and executive coach is a distinct approach to helping others with their personal development.
Lisa understands systems, cause and effect, measurement, and execution because she’s lived them.
She uses that same approach to understanding what drives human behavior and translating what we can learn about ourselves into very specific practices, techniques, and systems of accountability that make change real and sustainable.
This is where the analytical and the human come together. The person in the CEO chair is a human being, with a life full of experiences, beliefs, and conditioning that make their way into decisions.
This work is to help you understand yourself at a deeper level, pinpoint what’s holding you back, and come up with practical ways you can immediately change it.
What you get is greater self-awareness, more intentional leadership and the ability to make changes that are a natural part of who you are, both in your professional life and personally.
Your insight alone doesn’t change behavior. What you do with that insight does.
Advisory for CEOs, Boards, and Organizations
As founder of Conversus Group LLC, Lisa works alongside CEOs and owners through consequential change, including growth, restructuring, leadership and ownership changes, technology shifts, and organizations that have outgrown the way they used to operate. Her experience across strategy, finance, operations, leadership, technology, and governance helps her see what’s really getting in the way and help leaders decide what needs to happen next.
Drawing on more than 30 years as a CEO, CFO, COO, founder, board member, coach, and advisor, Lisa created Future by You™ to bring that same way of thinking to people facing consequential change in their own lives. It helps accomplished people figure out what they want their next chapter to look like and how to make it happen.
Lisa has also served on public, private, and nonprofit boards, including during periods of major restructuring and change. She brings to board work the same perspective she brings to CEOs and owners: seeing across the organization, asking the questions that need to be asked, and helping leaders make difficult decisions.
Leadership, Accountability, and Consequential Change
Founder and Executive Director of Police2Peace, Lisa Broderick works with public safety leaders on leadership, accountability, culture, and trust. She created Police2Peace to help law enforcement agencies strengthen both how they lead internally and how they serve their communities. Its work includes leadership development, organizational culture, Peace Officer training, and Policing Performance 360™, an AI-powered approach to leadership assessment and development.
Lisa has served on public, private, and nonprofit boards, including Police2Peace Corp., Crime Stoppers Global Solutions, and Thrifty Payless, Inc., a Rite Aid subsidiary, where she served as an independent director during the company’s Chapter 11 restructuring. She is also a member of the National Association of Corporate Directors and the Forbes Business Council.
Across her business, board, coaching, and nonprofit work, the same pattern has followed Lisa throughout her career: she is often brought in when the stakes are high, the situation is complicated, and the right path forward isn’t clear. She helps leaders understand what’s really happening, make difficult decisions, and turn those decisions into action.
Early Life and Education
Lisa Broderick’s path as a leader and advisor was shaped early on by her exposure to innovation and ideas. Born in Phoenix, Arizona, and raised in the San Francisco Bay Area during the rise of Silicon Valley, she grew up immersed in a culture of technology and entrepreneurship that would influence her career trajectory.
Lisa earned a B.A. in Economics from Stanford University, where she gained the analytical foundation that would underpin her future work in finance, strategy, and leadership. She later pursued her MBA in Global Finance and Management at Duke University’s Fuqua School of Business, equipping her with the skills to guide companies through complex growth, restructuring, and international business challenges.
Her studies also included time at Reed College, where she explored literature, French, and history—reflecting her wide-ranging intellectual curiosity and commitment to lifelong learning. This combination of rigorous finance training and broad liberal arts inquiry continues to inform her unique approach: blending analytical precision with creativity, strategy with human insight.
2021 Book: weaving human behavior, science, and systems thinking
ALL THE TIME IN THE WORLD
Beyond her corporate achievements, Lisa brings a unique perspective that integrates science, spirituality, and business. Her book, “All the Time in the World” (Sounds True, 2021), explores theories of time through the lens of quantum mechanics, making complex scientific ideas both accessible and practical. This ability to connect science with real-world application has helped many individuals and organizations rethink their perspectives and strategies.
Lisa’s deep understanding of constant change, rooted in her studies of quantum science and metaphysics, informs much of her work. She is a Transcendental Meditation Sidha, has studied at the Monroe Institute, and spent 15 years training with Dr. Gerald Epstein at the American Institute for Mental Imagery. Today, she helps others tap into their innate potential, applying these teachings through her nonprofit efforts as well.
Available in hardcopy and audiobook
contact
lisa@lisabroderick.com
lbroderick@conversusgroup.com
